Saturday, September 18, 2010

E-commerce web design-some essential points-2

(1)Good content- Retailers normally sells products in which they have developed niche market. It is essential to keep a rapport with customers about the product anyone deals with. And also strong knowlwdge to answer for any queries they come across. This form of marketing develops an online community.
(2) Good navigation- This is one of the essential factor for success  of a website. Pages has to be well organised into categories. The pages must be linked to each other and to home page. Navigation bars must be placed at the top of the web page.If it contains only fews items,say about 5 or 6 items it must be at the top. If it contains numerous different categories it would be better to keep on left side of the page. Use text
links on navigation bars instead of graphic links.And also give accurate  names for listing on bars so that a
visitor can find what he or she want.
(3) Testimonials- Online business website must include a page or a provision for rating or votes for anyone's
business.If customers comments are good, it would appear good to prospective buyers or otherwise the
dropship business owner can improve on their service
(4) Frequently asked questions- It is essential to keep  an FAQ page  to write down answers to commonly
raised doubts or clarifications.There should be page lines for customers to poise questions about any problems.
(5) privacy policy- Order pages or Option box should include privacy policy,their email address or personal
 information will not be given to any 3rd party.
   


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Wednesday, September 8, 2010

E-commerce web design-some essential points

Success of an e-commerce site or any site depends on its designing page Home page or inner pages design.
It should be user friendly,easy to navigate. Website design should focus on customer's perspective.Main page elements for a good sales optimised website are following.
(1) Title- it should reflect the site precisely. Main keywords which are to be included for Search engine optimisation purpose.
(2) Headline- it attract the attention of customers it should be bold or italised It tells visitors the main theme in
the play.What it is about or what it can do? It should be placed right at the center of the page. When internet
surfers visit the site, they spent very few seconds for browsing one's site.Headline capture the attention of surfers and compel them to read on.
(3) Content of the home page- it describes the main benefits of your website Give useful directions to derive
benefits most from your website For eg.tell them why their products are best in the light of their services or
sign up for newsletters to get latest tips and guides on travel market.
(4) Email marketing- It is advantageous to have an option box for entering email address and name. It can
help the site owner to keep the customer or visitor informed about latest product features, discounts,and
details of prices and so on....
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Use of e-commerce website

If any one plans to sell  his product or a service online it is essential to keep onc website utilising E-commerce software is one of the most efficient method making sale. Selling a product online means cost of
setting up business very cheap when compared to making a retail shop. E-commerce software is any software which help customers of a site to shop and buy.Internet has been regarded as a platform on which
it work.It is essential that a working website having user friendly, good landing page with high security of online payments.If one is not having this, he will lose customers and money.
Shopping carts- A shopping cart is regarded as an integral component of e-commerce website.Therefore if
e-commerce is selected,one has to select shopping cart software which is best suited to site design of the site
operating system and browser.
Add to cart button- Familiar in any website,when a user clicks on 'Add to cart', they will go to a page
that helps to make purchase of items and they come back to page to continue shopping  and spending more
money.Internet shoppers are offered a good deal by discounts.Product level discounts and order level
discounts.This differs from shop to shop-determined by those who offer for sale.
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Toll free numbers-what it can do with e-commerce.

The appearance of toll free numbers '800' or '877' reminds us the image of a phoneoperator that deals with 100 of clients a day. Not having a toll free number for e-commerce business will cost more in the long run.Toll free numbers are not very expensive. Toll free numbers are not the only affordabletelecommuni-
cations. that could be useful to the owner of an e-commerce website. Conference calling,broadband or '+1
internet access are e.g of things that can be got more cost effective through web pages.
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