Monday, November 22, 2010

Outsourcing and E-commerce

While your e-commerce business grow over to distant remote places order shipping face problems. It is their
outsourcing comes in as a solution.There are many more fulfillment centers for order shipping,This helps any
online business person to choose one over the other.While selecting order shipping many should have to be
taken into account.
* Warehouse location- Warehouses should be in close proximity to customers where they can access easily.
If warehouse too far from customers business is likely to fail because the cost of shipment will be higher.
* Size of the fulfillment centers- Fulfillment companies range from small to large big sized companies with more staff,branches etc.Suppose orders get piled up for your online business,then selecting one center that
can handle extra work load and ship orders within the agreed time is congenial.
Most fulfilment centers offer variety of shipping options.Fulfilment centers has various approaches for shipping fulfilment.
* Order entry- Entering orders includes various methods-
 (1) Sending individual order to the warehouse
 (2) Entering order in fulfilment center's web based system
 (3) Emailing a spreadsheet containig full of orders received  in a day
The selection of any methods for order entry depends on volume of business,shipment time,cost of shipment.
While the orders are high,the selecting method 1 or 2 will make a tedious job.
* Fulfilment centers should have provision of correcting errors. That  means when order are shipped to
wrong address or a wrong items, there should be process for remedying the situation.


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Sunday, November 21, 2010

E-commerce web store -some observations

While choosing to create an ecommerce web store there are some points to think out  It is essential to have an ecommerce web store if there occur a online buying under 200 dollars. If product or service cost more than that it would be better to make an ecommerce website well managed by sale team.
Making a webstore is easy for a professional designer imagining that you have very limited back-end products. But anyone who is new comer in the field of online business has to sharpen their knowledge in web designing technologies to stay on because technologies in internet changing very often and to compete with rival competitor dealing in the same product.There are  technology cost associated with an e-commerce
website, in addition to the cost of overheads,marketing and fulfillment.
However, starting an e-commerce store  is generally less expensive than traditional brick and mortar services.The barbone start up costs associated with an e-commerce store is the cost of computer  and Internet service provider. There is contrasting views from this point.


Saturday, September 18, 2010

E-commerce web design-some essential points-2

(1)Good content- Retailers normally sells products in which they have developed niche market. It is essential to keep a rapport with customers about the product anyone deals with. And also strong knowlwdge to answer for any queries they come across. This form of marketing develops an online community.
(2) Good navigation- This is one of the essential factor for success  of a website. Pages has to be well organised into categories. The pages must be linked to each other and to home page. Navigation bars must be placed at the top of the web page.If it contains only fews items,say about 5 or 6 items it must be at the top. If it contains numerous different categories it would be better to keep on left side of the page. Use text
links on navigation bars instead of graphic links.And also give accurate  names for listing on bars so that a
visitor can find what he or she want.
(3) Testimonials- Online business website must include a page or a provision for rating or votes for anyone's
business.If customers comments are good, it would appear good to prospective buyers or otherwise the
dropship business owner can improve on their service
(4) Frequently asked questions- It is essential to keep  an FAQ page  to write down answers to commonly
raised doubts or clarifications.There should be page lines for customers to poise questions about any problems.
(5) privacy policy- Order pages or Option box should include privacy policy,their email address or personal
 information will not be given to any 3rd party.
   


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Wednesday, September 8, 2010

E-commerce web design-some essential points

Success of an e-commerce site or any site depends on its designing page Home page or inner pages design.
It should be user friendly,easy to navigate. Website design should focus on customer's perspective.Main page elements for a good sales optimised website are following.
(1) Title- it should reflect the site precisely. Main keywords which are to be included for Search engine optimisation purpose.
(2) Headline- it attract the attention of customers it should be bold or italised It tells visitors the main theme in
the play.What it is about or what it can do? It should be placed right at the center of the page. When internet
surfers visit the site, they spent very few seconds for browsing one's site.Headline capture the attention of surfers and compel them to read on.
(3) Content of the home page- it describes the main benefits of your website Give useful directions to derive
benefits most from your website For eg.tell them why their products are best in the light of their services or
sign up for newsletters to get latest tips and guides on travel market.
(4) Email marketing- It is advantageous to have an option box for entering email address and name. It can
help the site owner to keep the customer or visitor informed about latest product features, discounts,and
details of prices and so on....
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