Monday, June 28, 2010

Internet business models

Internet business models - B2B,B2C,Web based store fronts these models have revolutionised
the trade,mode of production in the business field. The e-procurement system became famous
owing to automated buying solutions.This is deemed to be capable of reducing maintenence, repair, and operating expenses. Web based storefronts provides a low cost channel for global marketing and sale of goods and services.
The next business model that changed the perception of doing business online was e-market place. An e-market place is an online venue which bring together multiple buyers and sellers
and makes it easier for them to communicate,collaborate and trade as members of large community.
There is another model called enterpriseB2B with supply chain management is capable of strea-
lining procurement and sales processes,cutting overhead costs increasing efficiency. Scope of this
business involve creation,management, and distibution of product content. Accurate and complete product content improves quality and speed of purcasing decision by giving buyers
the vital information. Product content differentiates the products and enable them to participate
in multiple e-market place,e-procurement system .The e-market place and e-procurement
system provide content with value added information such as ratings, reviews,regulatory compliance and service information to attract users and fulfill the needs of diverse buyer and
supplier communities.Creating and displaying high quality content is difficult because different
suppliers use different discription,attribution and parameters to describe the same.Buyers and
sellers have totally different approach and require different functions from a product content
management solution.
Buyers need a comprehensive content management systems which allows them to take conclusive buying decision with a minimum of cost and effort.Suppliers want a system that enable them to manage their branch,control their product discription,pricing and discount
policies.

Saturday, June 26, 2010

Niche marketing in e-commerce

Developing a targeted group of people with specific and similar needs or interest .They want the same goods and service.Online business that drop ship their products to their customers would
thrive by focusing on a specific targeted niche market. Most drop ship businesses are able to survive and thrive online by selecting a 'niche' that no major competitor is targeting and directing their marketing efforts to their respective niches.
When a product has strong competitor supplying the product prevailing in the market or product's demand is short, this idea is tends to fall. A prosepective or expected demand for a preferred product is served. This demand could arise from a specific section or group of people.
It is likely to have heavy demand.
Chat rooms,forums,discussion boards, are where the target market congregates online.These
items will decide the evolving needs of the target market.Once the needs of the target market
is accomplished, the next requirement is to publish all available products online.the evolving
of niche market might form the foundation of the online business.

Sunday, June 20, 2010

The right choice of an e-commerce program

The right choice of an e-commerce program depends on the type of the product we need to sell.
If the product is physical which require packing and shipping the software that is needed is differed from a digital product selling( A digital product is sold over the internet.) The first item
of physical product required pictures,descriptions and choice of different sizes
the choice of webhosting services must be compatiable with e-commerce program.E-commerce
program that can be assimilated with a payment processor.
Various kinds of E-commerce program are there- open source or paid versions-better with small to medium online shops while paid version offer full technical support.
Search engine friendly- Many new e-commerce software program are search engine friendly.
that means that they create address and e-commerce website that search engine like google,
Yahoo and MSN can see what is in the online store. This increase the chance of being get listed in
the search engines.
Choice of Shopping cart- A shopping cart is an integral part of any e-commerce program since
it gather personal identification details and credit card numbers. There are various types
of shopping carts available. They range from merchant services to fully integrated shopping carts that require custom programming.
Merchant sevices-very suitable for small business. they provide their merchant acount,gateway,hosted shopping cart.
They require set up fee,transaction fee for every transaction. Merchant shopping carts have
an administrator interface which allow us to login into account ,add products,price and shipping options. The shopping cart generates the HTML from the purchase buttons. copy and paste
the html into the web pages. when a customer clicks the purchase buttons he is taken to another
website to enter credit card information.
Hosted shopping cart- It posses same features as merchant services shopping carts. It also
provides to login into to enter product information. They also generate html for purchse buttons
which can be copied and pasted. Hosted shopping cart allow us to customise the shopping cart
so that it looks like the page of your website. Customising the shopping cart requires some
programming languge knowledge.It allows us to use our own merchant account and gateway.
It requires fees for set up and transaction.
Fully intergrated shopping cart- The choice of an integrated shopping cart allow us to use our
merchant account, or a service that allow us to use their merchant account.
Free shopping cart require some programming skills to customise a free shopping cart. There
are more companies specilised in customised fully integrated shopping cart.
One main advatage with this type of shopping cart is that we can have customer reviews,sort
products,prices etc.

Saturday, June 19, 2010

The selection of shopping cart system for e-commerce

An e-commerce solution is used for business that sell thing on web. It is a way to define electronic shopping carts. They help the use of credit cards and other forms of payment.E-commerce solution is available for small and large business.Business like Ebay,Amazon use it.
An ecommerce solution can be a company that host websites.Some hosting service offers a free
trial for one month while some other not.Others offer for on monthly basis or annually. These
solutions have customisable solutions and guarantees results with powerful tools and affiliate programs.
Shopping carts sysems like Miva merchants,os commerce are not seo friendly. Most shopping
carts sytems are not even spiderable and require third party add-ons to facilitate even the lowest form of seo friendliness.
The creation of a front-end site with a number of pages might be a solution to this. or otherwise
choose a search engine friendly shopping cart system. It allows the customisation of individual
pages and adding more products.
Shopping cart installing-E-commerce websites are planned to sell products online.So this make
some make view points on developing a virtual shop.
One simple way is to develop a shopping cart in the site. Shopping cart solutions can be paid one
or open source. And again they have some type of customer support and some of them may be
ready to install in the hosting account.
  • A domain name is needed for the online store. it has to be hosted at a hosting company .
  • If there is no domain , own a domain and host it at a hosting company.One need to choose a hosting company which offers what we need. And also need a database for your store and programming language support.
  • which programming language depends on the requirements to install shopping cart of our choice. Some examples of programming languages are ASP,PHP,Perl etc.

There is an alternative way to sell products online. A payment processor to process monetary transactions of buying and selling. e.g-Paypal, where a merchant account opening is not required. Otherwise choose a payment processor that accepts credit cards online where we open a merchant account. e.g- Authorise.net,world pay and Sec pay. Most shopping cart systems comes with the payment processing modules. So we can connect shopping cart with payement processor of our choice.

A different way is to install shopping cart scripts in the domain and configure it using an administrator interface. Here we need to choose layout and establish product categories,s et payment processor informations.



Sunday, June 13, 2010

What is an e-commerce merchant account?

A merchant account is like a cashier of a physical store who process payment.But the
individual humans do it off line. E-commerce merchant account do it online.
Any objective of an internet venture depends on the volume of profit. so also an E-commerce merchant account. Many e-commerce merchant accounts can be found on world wide web.
The main thing is that of finding an e-commerce merchant account for our business purpose.
The right choice of E-commerce merchant account depends on several things.
  • Applicable fees- All internet merchant account charge fees. Some onetime while others once in a month. The choice of an e-commerce merchant account depends on amount of money one can spent.
  • Reliability- The choice of an e-commerce merchant must care about how much we can trust their service.
  • Coverage- It means user acceptence. An e-commerce merchant account should be able to process payment by the use of credit cards or alternative online payement schemes like paypal, storm pay,e-gold etc.

On line store fronts on an e-commerce fulfillment service should be able to process payments by the credit cards and other forms of payments electronic check and purchase order. E-commerce fulfillment service is the process of receiving,inventorying,warehousing, record keeping, and customer enquiries.

  • Recieving involves acquisition of goods from suppliers.
  • Inventorying- the skills of inventory management governs the cost of fulfillment and quality services.
  • Warehousing - fulfillment component should have their own warehouse and distribution centers.
  • Shipping- goods are delivered to the customers in various shipping methods-ground,air, sea etc. at fulfillment centers.
  • return and order enquiry- customer service representatives at fulfillment companies can undertake return and refusal of order for their clients.