Niche marketing in e-commerce

Developing a targeted group of people with specific and similar needs or interest .They want the same goods and service.Online business that drop ship their products to their customers would
thrive by focusing on a specific targeted niche market. Most drop ship businesses are able to survive and thrive online by selecting a 'niche' that no major competitor is targeting and directing their marketing efforts to their respective niches.
When a product has strong competitor supplying the product prevailing in the market or product's demand is short, this idea is tends to fall. A prosepective or expected demand for a preferred product is served. This demand could arise from a specific section or group of people.
It is likely to have heavy demand.
Chat rooms,forums,discussion boards, are where the target market congregates online.These
items will decide the evolving needs of the target market.Once the needs of the target market
is accomplished, the next requirement is to publish all available products online.the evolving
of niche market might form the foundation of the online business.